- AI for Work
- Posts
- This Employee Is Not Real 👀
This Employee Is Not Real 👀
AI Influencers and AI Employees
👋 How would you feel if a “creator/influencer”, you followed, knew, and loved... was an AI?
I’ve learned that we actually have deep connections with the characters we engage with online.
I’ve also learned that there is a bazillion-dollar industry around influencers and the technology to disrupt this space has become very easy to use.
In today’s newsletter 👇
🤖 AI Influencers: Super Short Summary + The Opportunities.
🧠 Learn: Build Your Influencer Video.
✅ Action Item: Create a Influencer with Stable Diffusion (FREE).
🤖 AI Influencers (The Opportunity)
AI Influencers = AI generated characters one would engage with online.
Most common use case at the moment is companionship, chatting with characters.
But that’s not the use case we care about at this moment.
For business there are three use cases and I’m going to show you each of them with an example I created:
Let’s call her Emily.
This is her profile photo. 👇
AI Influencers for Advertising
Imagine you run a skin care company and you need an ad with a model holding up your new product.
Emily can help with that. 📸
The way this works is you generate an image of what you want and use “Face Swapper” to replace the models face with your AI character.
A designer can easily replace the product in her hands with your product.
You can generate millions of variations.
AI Employee Influencers
Building a personal brand on LinkedIn can really improve your business’s visibility - but not every company can convince employees to post.
What if you could have AI employees that represent your business.
Or even better - a hundred employees.
All sharing educational content, engaging, and posting company friendly content all day long.
AI Content Creators (Video)
You can use tools like D-ID or HeyGen (or this kinda free demo option) to turn your AI Characters into talking head videos which can be used to make a variety of content [Think social media, training content, onboarding]
Step 1: Create your script
Step 2: Use Text to Voice from Eleven Labs to get Audio
Step 3: Use Replicate → Model Sad Talker
Here is how the video looks:
👆 More on AI Influencers 👇
🧠 Build an AI Influencer
Watch this Video 👆
If you don’t already follow All About AI on YouTube - you really should.
He’s super smart and shares cutting-edge AI content.
This video is what inspired me to dig deeper into the topic. He does a fantastic job to simply walk you through the process and settings.
✅ Create Your Own AI Influencer
Create Your Own AI Influencer 👇
I tested several ways to get you started and the best way that I found is super cheap and offers a 30-minute free trial. It costs $1 an hour after.
There are lower-cost free ways to use the software but they are complicated.
This isn’t an AD - this is just the easiest and fastest way I got to use the tools from the videos I watched.
For a free but more complicated option > here.
Start with the video above in the “LEARN” section and then start your trial and run your test. 👇
30k+ Professionals Read AIforWork 🤩
What did you think of this newsletter?Goal: To share practical ways to use AI in your work and life to keep you ahead of the curve. |